Here’s what makes it so popular—and ways to incorporate it into your home.
Everyone knows that one of the most effective methods for enhancing the appearance of a room is to apply a new layer of paint.
Choosing a paint color
However, this process is not straightforward. Given the multitude of choices—with tiny differences even among neutrals such as “canvas tan” and “natural linen”—it can be challenging to determine which will complement your area most effectively.
The experts at Benjamin Moore understand the challenge. When customers need to decide, these professionals guide them towards their top-picked paint shade, which luckily happens to be exceptionally good.
versatile and timeless
Continue reading to discover what it is and how you can incorporate it into your own space.
Meet the Experts
-
Arianna Barone
, Color Marketing Manager at Benjamin Moore -
Olivia Hnatyshin
, an interior designer and associate vice president for brand and creativity at
Furniture.com -
Betty Wasserman
, an interior designer based in New York City
Related:
We Solicited Opinions from 6 Designers About Their Preferred Paint Brand—Guess Which One Was Mentioned Most Often?
What Is the Top-Selling Paint Shade from Benjamin Moore?
Benjamin Moore disclosed that their top pick among customers is
White Dove
According to Arianna Barone, who serves as the color marketing manager at Benjamin Moore, this particular shade has consistently ranked high on their best-seller lists for many years. “Homeowners, contractors, and designers all gravitate towards White Dove,” notes Barone. “This paint hue is ideal for various projects since it offers a gentle warmth with undeniable versatility.”
This shade of white paint is ideal for all projects as it boasts a slight warm undertone and exceptional durability.
Arianna Barone, who works as the color marketing manager at Benjamin Moore,
Why Is the White Dove So Widely Admired?
The allure of White Dove lies in how effortlessly it complements almost anything, notes Barone, and this sentiment is shared among designers. Brooklyn-based interior designer Betty Wasserman mentions that it’s more delicate compared to popular choices like
Decorator’s White
She compares choosing colors to looking for a wedding gown.
Wasserman remarks, “The stark white gowns tend to appear somewhat neon-like.” He continues, “But when you opt for an ivory—one that is more subdued without leaning too much towards yellow or tan—the gentle off-white hue, subtly askew from pure white, lends itself better to manipulation and coordination. This allows for greater versatility moving forward.”
cool or warm
With your additional colors and materials.”
Vivid white paints might seem chilly and industrial, based on their application. Wasserman emphasizes the adaptability of White Dove, suggesting it serves well as a suitable background for art pieces.
Olivia Hnatyshin, who serves as both an interior designer and the associate vice president for brand and creativity at Furniture.com, highlights the importance of
The color is also very timeless.
.
White Dove maintains its timelessness without coming off as impersonal—achieving an ideal mix of gentle and clean, which is uncommon for a shade of white,” explains Hnatyshin. “This color works beautifully across various settings due to its compatibility with both warm and cool hues, thus offering exceptional versatility for contemporary environments.
Ways to Incorporate White Doves into Your Interior Design
If you’re considering using White Dove in your home, it can be an excellent option not limited to wall paint. As Barone suggests, “I prefer applying it to both the walls and trim as well as the ceiling for a nuanced yet unified appearance.” Additionally, this shade works beautifully on wainscotting, beadboard, and even furnishings.
Barone recommends two combinations for a more subtle palette:
Classic Gray
a pale grayish tint that leans towards white, and
Pristine
, a pale shade with subtle peach tones underneath. For those who prefer a stronger appearance, she suggests both
Forest Green
and
Hancock Gray
, described as “a muted moss with a hint of brown.”
Similarly, Hnatyshin relies on this hue for both understated and vibrant design schemes. “I enjoy combining it with multi-layered neutrals such as putty, greige, and natural wood tones, or employing it as a subtle background for more striking elements like olive green, oxblood, or slate blue,” she explains. “This shade of white does not demand notice but enhances every element surrounding it.”
Related:
The Evergreen Living Room Hue That Stays Fashionable, As Per Design Experts
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